Changing assignment weights with time-based confounders
The Unofficial Google Data Science Blog
JULY 22, 2020
Companies like Google [2], Amazon [3], and Microsoft [4] have all published scholarly articles on this topic. A/B testing isn’t simple just because data is big — the law of large numbers doesn’t take care of everything! Proceedings of the 13th ACM SIGKDD international conference on Knowledge discovery and data mining.
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