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Three Benefits of Driver-Based Budgeting

Jet Global

Identifying Key Business Drivers. The DBB process begins with identifying the variables that have the greatest impact on overall business performance. They might also include external factors such as total market size, commodity prices, or even weather conditions. Identifies the Business Drivers that Matter Most.

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Five Types of Budgets: Which One is Right for You

Jet Global

For example, if company leadership plans to roll out a new product, they may allow for a higher than normal increase in marketing expenditures. They might also include external factors such as total market size, commodity prices, or even weather conditions.