Business Objectives Experimentation Magazine Visualization 
Sisense
MAY 18, 2021
This illuminates a disconnect: Marketers understand data’s significance, but they don’t know how to use it to best serve their business objectives. When you discover data that means something, you need to be agile enough to make experimental changes.”. Mistake #2: Choosing the wrong data visualization to present your data.
Occam's Razor
MARCH 7, 2016
You rent audiences on TV, Magazines, Search, Display, etc. It really depends on what your business objectives are! Would you be so kind as to reply if this still works or if I should avoid sharing data visualization examples in my newsletter? I've also spoken about own vs. rent in context of audiences. A good one.
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