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The Complete Digital Analytics Ecosystem: How To Win Big

Occam's Razor

For eCommerce site X, Conversion Rate might be a KPI because their current objectives are tied to reversing key business trends. The key is knowing what your business objectives are. You need to slice! You need to dice! Repeat after me: Slice, dice, drill!! And you'll be miserable.

Analytics 150
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In Times of Rapid Change, Business Process Modeling Becomes a Critical Tool

erwin

Companies that maintain accurate business process models also are well-positioned to analyze and optimize end-to-end process threads—lead-to-cash, problem-to-resolution or hire-to-retire, for example—that contribute to strategic business objectives, such as improving customer journeys or maximizing employee retention.

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Web Analytics 101: Definitions: Goals, Metrics, KPIs, Dimensions, Targets

Occam's Razor

Definitions and standard perspectives on these terms will be covered in this post: Business Objectives. Business Objectives: This is the answer to the question: "Why does your website exist?" " Or: "What are you hoping to accomplish for your business by being on the web?" Dimensions.

Metrics 138
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What is the Business Intelligence Cycle?

Jet Global

Virtually every business on the planet has some kind of reporting mechanism in place–even if it’s just a simple set of off-the-shelf printouts that come from basic accounting software. Reporting is important, but BI has the potential to generate the kind of meaningful insights that lead to competitive advantage.