Smart Data Collective

JULY 20, 2021

Top Big Data CRM Integration Tools in 2021: #1 MuleSoft: Mulesoft is a data integration platform owned by Salesforce to accelerate digital customer transformations. This tool is designed to connect various data sources, enterprise applications and perform analytics and ETL processes.

Sales 141

Sales Big Data Marketing Software 141

Smart Data Collective

NOVEMBER 24, 2020

The strategic decision-making in the future of business intelligence will be shaped by faster reports, deeper data insights, broader areas of data collection. BI software will gauge internal data on performance, sales and marketing, social media and other sources to build actionable recommendations for your business.

Business Intelligence 131

Business Intelligence Visualization Dashboards Prescriptive Analytics 131

Alation

MAY 16, 2023

Data is a valuable resource, especially in the world of business. A McKinsey survey found that companies that use customer analytics intensively are 19 times higher to achieve above-average profitability. But with the sheer amount of data continually increasing, how can a business make sense of it? Robust data pipelines.

Data Lake 69

Data Lake Data Governance Data Warehouse Data Processing 69

AWS Big Data

MARCH 26, 2024

In this post, we discuss how you can use purpose-built AWS services to create an end-to-end data strategy for C360 to unify and govern customer data that address these challenges. We recommend building your data strategy around five pillars of C360, as shown in the following figure.

Data Strategy 69

Data Strategy Strategy Data Warehouse Prescriptive Analytics 69

Alation

MAY 16, 2023

Data is a valuable resource, especially in the world of business. A McKinsey survey found that companies that use customer analytics intensively are 19 times higher to achieve above-average profitability. But with the sheer amount of data continually increasing, how can a business make sense of it? Robust data pipelines.

Data Lake 40

Data Lake Data Governance Data Warehouse Data Processing 40

Jet Global

MAY 1, 2023

According to a 2019 ESG survey , developers were able to customize analytics based on what was best for the applications instead of making design choices to work with existing tools and were able to offer products that improved average selling price (ASP)and/or order value, which increased by as much as 25 percent.

Analytics 52

Analytics Cost-Benefit Visualization Dashboards 52