Remove Customer Analytics Remove Data-driven Remove Structured Data
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Create an end-to-end data strategy for Customer 360 on AWS

AWS Big Data

Customer 360 (C360) provides a complete and unified view of a customer’s interactions and behavior across all touchpoints and channels. This view is used to identify patterns and trends in customer behavior, which can inform data-driven decisions to improve business outcomes.

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Six Strategies for Advancing Customer Knowledge: Bringing Data Together

Cloudera

I often meet with our customers to help them understand how to connect modern technology to business success. For them, they may understand that they need a data-driven strategy or the culture may aim to take a shift to being guided by data. The ever-present question at these encounters is “Where do I start?”