CDW Research Hub

MAY 22, 2020

If your content and creative is done in-house, then it is vital to sit down with them and set up a process for how requests will be handled for A/B testing and personalization. You outline the objectives of the personalization or test. You design the personalization or test. You build the content in the tool (i.e.,

Testing 71

Testing Optimization Marketing Strategy 71

BizAcuity

MAY 24, 2022

We had a look at the way in which cloud computing transformed itself through some astonishing innovations in the past decade. Cloud is now the backbone of digital transformation. IaaS is mainly used for developing softwares (testing and development, batch processing), hosting web applications and data analysis.

Data-driven 52

Data-driven Cost-Benefit Digital Transformation Strategy 52

Sisense

MAY 20, 2021

“Data-driven culture doesn’t mean ‘bring charts to meetings’ or ‘make decisions with numbers,’” explains Scott Castle, Sisense’s VP and General Manager, Internal Analytics. “It Identify theories, test them, rigorously seek to disprove them while rapidly implementing those that show promise. Make decisions with evidence.

Analytics 98

Analytics Data-driven Strategy Measurement 98