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A Guide to Data Analytics in the Travel Industry

Alation

Why is data analytics important for travel organizations? With data analytics , travel organizations can gain real-time insights about customers to make strategic decisions and improve their travel experience. How is data analytics used in the travel industry?

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Three Types of Actionable Business Analytics Not Called Predictive or Prescriptive

Rocket-Powered Data Science

Decades (at least) of business analytics writings have focused on the power, perspicacity, value, and validity in deploying predictive and prescriptive analytics for business forecasting and optimization, respectively. How do predictive and prescriptive analytics fit into this statistical framework?