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A step-by-step guide to setting up a data governance program

IBM Big Data Hub

In our last blog , we delved into the seven most prevalent data challenges that can be addressed with effective data governance. Today we will share our approach to developing a data governance program to drive data transformation and fuel a data-driven culture. Don’t try to do everything at once!

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The Chief Marketing Officer and the CDO – A Modern Fable

Peter James Thomas

Prelude… I recently came across an article in Marketing Week with the clickbait-worthy headline of Why the rise of the chief data officer will be short-lived (their choice of capitalisation). It may well be that one thing that a CDO needs to get going is a data transformation programme. Responding to new Data regulations.

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Start Thinking About DataOps

TDAN

Data is the key to unlocking insight— the secret sauce that will help you get predictive, the fuel for business intelligence. The transformative potential in AI? It relies on data. The thing that powers your CRM, your monthly report, your Tableau dashboard. The good news is that data has never […].