Occam's Razor

JANUARY 12, 2015

At the core of everything you will do in digital analytics is the concept of metrics. How do you define a metric: It is simply a number. Your digital analytics tools are full of metrics. Helpful post: Best Metrics For Digital Marketing: Rock Your Own And Rent Strategies.]. You need to slice! Averages this.

Analytics 150

Analytics Slice and Dice KPI Metrics 150

Occam's Razor

APRIL 13, 2015

Affinity & In-Market Segments: Understand Your People Better. Assisted Conversions: Smarter Marketing Impact Attribution. Affinity & In-Market Segments: Understand Your People Better. and leverage the psychographic data so easily available in Google Analytics. Google Analytics Shortcuts: Save Your Complex Views.

Analytics 155

Analytics Reporting Metrics Slice and Dice 155

Occam's Razor

JANUARY 31, 2017

Ten years, and the 944,357 words, are proof that I love purposeful data, collecting it, pouring smart strategies into analyzing it, and using the insights identified to transform organizations. Too many bars, inside them too many slices, odd color choices, all end up with this question: what the heck's going on here?

Visualization 148

Visualization IT Strategy Key Performance Indicator 148

Occam's Razor

APRIL 19, 2010

"What is the difference between a metric and a key performance indicator (KPI)?" " "Are goals metrics?" There seems to be genuine confusion about the simplest, most foundational, parts of web metrics / analytics. Improve marketing effectiveness. Metric: A metric is a number.

Metrics 138

Metrics Key Performance Indicator KPI Business Objectives 138

Birst BI

JUNE 18, 2018

When the data sets are large, with numerous attributes, users spend a lot of time slicing and dicing for newer insights or apply their original hypotheses to a subset of data. We rely on data and analytics to assist in all three areas.

Slice and Dice 76

Slice and Dice Machine Learning Sales Data-driven 76

datapine

OCTOBER 14, 2020

An interactive dashboard is a data management tool that tracks, analyzes, monitors, and visually displays key business metrics while allowing users to interact with data, enabling them to make well-informed, data-driven, and healthy business decisions. Benefit from amazing interactive dashboards!

Dashboards 235

Dashboards Interactive Reporting KPI 235

Occam's Razor

JANUARY 7, 2014

4: The Analytics/Marketing skills in your Analysis Ninjas is 70/30. #3. The organization functions off a clearly defined Digital Marketing & Measurement Model. #1. Digital Analyst, Web Analysis Guru, Digital Marketing Analyst, so on and so forth. More on the Digital Marketing & Measurement Model, DMMM, in #2 below.).

Data-driven 140

Data-driven Consulting Reporting Marketing 140