FineReport

MARCH 24, 2024

Data analysts leverage four key types of analytics in their work: Prescriptive analytics: Advising on optimal actions in specific scenarios. Diagnostic analytics: Uncovering the reasons behind specific occurrences through pattern analysis.

Statistics 52

Statistics Data mining Visualization Reporting 52

Smarten

NOVEMBER 26, 2023

Without business intelligence, the enterprise does not have an objective understanding of what works, what does not work, and how, when and where to make changes to adapt to the market, its customers and its competition. This approach typically focuses on descriptive analytics based on historical data to answer the question “What happened?”

Marketing 40

Marketing Business Intelligence Key Performance Indicator Prescriptive Analytics 40

datapine

JANUARY 31, 2022

For example, in regards to marketing, traditional advertising methods of spending large amounts of money on TV, radio, and print ads without measuring ROI aren’t working like they used to. With this information in hand, the company started to think about how to invest in data quality, data standards, and the required technology to support it.

Business Intelligence 214

Business Intelligence Analytics Cost-Benefit ROI 214