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Three Types of Actionable Business Analytics Not Called Predictive or Prescriptive

Rocket-Powered Data Science

Decades (at least) of business analytics writings have focused on the power, perspicacity, value, and validity in deploying predictive and prescriptive analytics for business forecasting and optimization, respectively. Another way of saying this is: given some desired optimal outcome Y, what conditions X should we put in place.

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The Data Behind Tokyo 2020: The Evolution of the Olympic Games

Sisense

We are focused on unpicking them, really analyzing them to understand what they tell us about Games optimization.”. Descriptive analytics also help them understand the number of athletes and workers required to support that specific competition or sport. The results have been highly valuable.