Remove Experimentation Remove Predictive Modeling Remove ROI Remove Testing
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Advanced Data Discovery and Augmented Analytics: Simple, Sophisticated Tools for Business Users

Smarten

Business users can quickly and easily prepare and analyze data and visualize and explore data, notate and highlight data and share data with others to identify the important ‘nuggets’, buried in traditional data, and to connect the dots, find exceptions, identify patterns and trends and better predict results.

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How to Set AI Goals

O'Reilly on Data

Customer stakeholders are the people and companies that advertise on the platform, and are most concerned with ROI on their ad spend. Outputs from trained AI models include numbers (continuous or discrete), categories or classes (e.g., They don’t automatically generate revenue and growth, maximize ROI, or keep users engaged and loyal.

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6 Case Studies on The Benefits of Business Intelligence And Analytics

datapine

For example, in regards to marketing, traditional advertising methods of spending large amounts of money on TV, radio, and print ads without measuring ROI aren’t working like they used to. Everything is being tested, and then the campaigns that succeed get more money put into them, while the others aren’t repeated.

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Citizen Data Scientists? Yay or Nay?

Smarten

When an enterprise selects a self-serve business intelligence solution with Advanced Data Discovery , Smart Data Visualization , Plug n’ Play Predictive Analysis and Self-Serve Data Preparation , it can create an environment where business users are empowered and become greater assets to the organization.