Remove 2001 Remove 2011 Remove Dashboards Remove Testing
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11 Digital Marketing “Crimes Against Humanity”

Occam's Razor

" I'd postulated this rule in 2005, it is even more true in 2011. Making website iterations based on executive opinions, but not site testing. via Jordan Silton] "With testing you can prove if Executives are right or not, and maybe, just maybe figure out WHY. The 10/90 rule. People matter.

Marketing 126
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Data Science at The New York Times

Domino Data Lab

A “data scientist” might build a multistage processing pipeline in Python, design a hypothesis test, perform a regression analysis over data samples with R, design and implement an algorithm in Hadoop, or communicate the results of our analyses to other members of the organization in a clear and concise fashion.