2001, Advertising and KPI - Data Leaders Brief

Data Science at The New York Times

Domino Data Lab

JULY 9, 2019

As advertised, I split my time between Columbia and The New York Times where I’m leading the data science group. In 2001, Bill Cleveland writes this article saying, “You are doing it wrong.” And then I showed it to my friends from advertising and they said, “Sweet. The “where” is geolocation.

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