Smart Data Collective

OCTOBER 17, 2022

Using data analytics help your email marketing strategies succeed. Like any other marketing strategy, you must measure email performance. Transactional data includes first and final purchases, products, number of purchases, date, statistics, typical order value, commodity purchase history, and total spending by a consumer.

Marketing 122

Marketing Optimization Data Analytics Analytics 122

The Unofficial Google Data Science Blog

JUNE 30, 2016

Identification We now discuss formally the statistical problem of causal inference. We start by describing the problem using standard statistical notation. It should be noted that inverse probability weighting is not generally optimal (i.e., An excellent review of statistical learning methods may be found in Friedman et.

Statistics 44

Statistics Optimization Modeling Experimentation 44

The Unofficial Google Data Science Blog

AUGUST 27, 2019

This problem can be phrased as an optimization problem — given some fixed review capacity how should we sample videos? But importance sampling in statistics is a variance reduction technique to improve the inference of the rate of rare events, and it seems natural to apply it to our prevalence estimation problem.

Metrics 98

Metrics Statistics Uncertainty Optimization 98

Domino Data Lab

JULY 9, 2019

In 2001, Bill Cleveland writes this article saying, “You are doing it wrong.” or are you looking for me to help you decide on what is the optimal treatment in order to get the outcome you want?” They want to know what’s the optimal treatment. ” Inside my group I say. We can monetize that.”

Data Science 112

Data Science Machine Learning Advertising Modeling 112