AWS Big Data

OCTOBER 11, 2023

Solution overview In this post, we walk through a call center analytics solution that provides insights into the call center’s performance in near-real time through metrics that determine agent efficiency in handling calls in the queue. EventTime – This is the time when the call center stream is sent (via the KDG in this post).

Management 103

Management Metadata Analytics Dashboards 103

Occam's Razor

DECEMBER 9, 2013

Or Ford (it is amazing that in 2013, for such an expensive product, it looks so… 2005). Beat Beneful. Don't be like IBM's tablet experience (old, substantially brand negative). Start investing in your email marketing strategy for extending relationships, and your paid search strategy for brand terms.

Marketing 165

Marketing Analytics Key Performance Indicator Optimization 165

Occam's Razor

OCTOBER 19, 2010

First presented at an eMetrics summit in 2005 the 10/90 rule was borne out of my observations of why most companies fail miserably at web analytics. It provides the Key Performance Indicator that I consider to be the holiest of the holy in web analytics: Task Completion Rate (segmented by Primary Purpose).

Analytics 135

Analytics Testing Measurement Optimization 135