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A Big Data Imperative: Driving Big Action

Occam's Razor

All it takes is a little business analysis. Here's my post: Five Steps to Finding a Purpose for your Analysis. When you have access to all this data, the answers you find will be surprising, the insights you deliver will be brilliant, and your impact on the business will be huge. Have something.

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Web Analytics: Frequently Asked Questions And Direct Answers

Occam's Razor

For help with identifying opportunities and how to do business analysis please see this post: The Beginner's Guide to Advanced Web Data Analysis. By doing multichannel analytics! The latter, except in rare cases, is hard to do predictive analytics on unless you are a stagnant business.