Remove 2006 Remove Experimentation Remove Key Performance Indicator Remove Predictive Analytics
article thumbnail

Analytics On The Bleeding Edge: Transforming Data's Influence

Occam's Razor

Finally, few analytics teams obsess about predictive analytics in a way that allows them to dictate future action. This is very hard to do, we now have a proven seven-step experimentation process, with one of the coolest algorithms to pick matched-markets (normally the kiss of death of any large-scale geo experiment).

Analytics 131