The Unofficial Google Data Science Blog

APRIL 23, 2024

To find optimal values of two parameters experimentally, the obvious strategy would be to experiment with and update them in separate, sequential stages. Figure 4: Visualization of a central composite design. Figure 2: Spreading measurements out makes estimates of model (slope of line) more accurate. production, default) values.

Experimentation 52

Experimentation Optimization Uncertainty Metrics 52

O'Reilly on Data

JULY 25, 2023

To provide some coherence to the music, I decided to use Taylor Swift songs since her discography covers the time span of most papers that I typically read: Her main albums were released in 2006, 2008, 2010, 2012, 2014, 2017, 2019, 2020, and 2022. This choice also inspired me to call my project Swift Papers.

Consulting 246

Consulting Interactive Software IT 246

Occam's Razor

FEBRUARY 7, 2011

I have personally had a lot of success using Controlled Experimentation techniques, such as, say, Media Mix Modeling, to understand both current available demand and also segment conversion effectiveness. please refer to the controlled experimentation section, page 205, in the book for more. And to visualize it in a report.

Analytics 94

Analytics Measurement Metrics Predictive Analytics 94