Remove 2007 Remove Business Analysis Remove Measurement Remove Statistics
article thumbnail

A Big Data Imperative: Driving Big Action

Occam's Razor

All the way back in 2007, I was evangelizing the value of moving away from the "small data" world of clickstream data to the "bigger data" world of using multiple data sources to make smarter decisions on the web. Here's the "bigger web analytics data" picture from 2007… Multiplicity!

Big Data 127