2010 Business Intelligence Experimentation Measurement 
Occam's Razor
JULY 26, 2010
Usually you don't need a complicated multi year data warehousing effort with expensive business intelligence tools to buy. If you are a purely ecommerce business then you can go a bit deeper too. 3: Measure complete site success. Measure everyone's success. So why not measure those? Up a notch.
Occam's Razor
MARCH 23, 2010
Too many new things are happening too fast and those of us charged with measuring it have to change the wheels while the bicycle is moving at 30 miles per hour (and this bicycle will become a car before we know it – all while it keeps moving, ever faster). our measurement strategies 2. success measures. Likely not.
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