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Big Data Paves The Way For Fantastic New Social Listening Tools

Smart Data Collective

Big data is playing a more important role than ever in fine-tuning the relationship between customers and brands. The Complex Role Between Big Data and Social Listening Tools. Social media is a critical piece of the marketing puzzle for every brand today, regardless of the industry you’re in.

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Euro Soccer Special: What Football Teaches Us About Analytics

Sisense

Like pretty much everything else in the world, football has become more data-driven than ever, so when the 24 teams set out to win the championship on 11 June , you can bet your bottom Euro that each team’s tactics, formation, and training will be shaped by a mountain of data. We can’t wait!

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Magnificent Mobile Website And App Analytics: Reports, Metrics, How-to!

Occam's Razor

In blue is how much time we spent in 2010 and in blue the time spent in 2014. was the dramatic shift between 2010 to 2014 to mobile content consumption. If you look at the mobile marketing strategies, you will see they don't reflect this shift to mobile. Surely you are not surprised that digital finally beats TV.

Metrics 143
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10 Fundamental Web Analytics Truths: Embrace 'Em & Win Big

Occam's Razor

Javascript tag driven click data processed in the cloud provided through a web based front end that allows you to segment and create meaningful views of the data unique to you. Having two tools guarantees you are going to be data collection, data processing and data reconciliation organization.

Analytics 119
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Why Data Driven Decision Making is Your Path To Business Success

datapine

The term ‘big data’ alone has become something of a buzzword in recent times – and for good reason. By implementing the right reporting tools and understanding how to analyze as well as to measure your data accurately, you will be able to make the kind of data driven decisions that will drive your business forward.