Smart Data Collective

APRIL 5, 2019

The Complex Role Between Big Data and Social Listening Tools. Social media is a critical piece of the marketing puzzle for every brand today, regardless of the industry you’re in. million in Series B in 2010, and was quickly acquired by Twitter for $40 million in 2011. During this time, they raised $300,000 in seed funds, $3.5

Big Data 79

Big Data Interactive Data-driven Metrics 79

Sisense

JUNE 9, 2021

It’s no surprise that rivals followed suit and that by 2010 analytics were widely used by top teams in leading international leagues. Like every other business, football has experienced rapid technological advances that generate and capture data from training and match play. FIFA didn’t even start counting assists until 1994 !

Analytics 98

Analytics Data-driven Internet of Things Measurement 98

Occam's Razor

SEPTEMBER 15, 2014

In blue is how much time we spent in 2010 and in blue the time spent in 2014. was the dramatic shift between 2010 to 2014 to mobile content consumption. If you look at the mobile marketing strategies, you will see they don't reflect this shift to mobile. Surely you are not surprised that digital finally beats TV.

Metrics 141

Metrics Reporting Analytics Marketing 141

Occam's Razor

APRIL 19, 2010

The post will end with a Web Analytics Measurement Framework. Improve marketing effectiveness. Improve marketing effectiveness might translate into these goals because currently they are our priorities: 1. Point of confusion: Many web analytics tools, like Google Analytics , have a feature that encourages you to measure Goals.

Metrics 138

Metrics Key Performance Indicator KPI Business Objectives 138

Occam's Razor

MARCH 23, 2010

Too many new things are happening too fast and those of us charged with measuring it have to change the wheels while the bicycle is moving at 30 miles per hour (and this bicycle will become a car before we know it – all while it keeps moving, ever faster). It has simply not had a break to catch a breath and mature.

Analytics 118

Analytics Consulting Metrics Experimentation 118

datapine

APRIL 16, 2019

By implementing the right reporting tools and understanding how to analyze as well as to measure your data accurately, you will be able to make the kind of data driven decisions that will drive your business forward. What Is Data Driven Decision Making? Quantitative data analysis focuses on numbers and statistics.

Data-driven 287

Data-driven Dashboards Visualization Cost-Benefit 287