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Big Data Paves The Way For Fantastic New Social Listening Tools

Smart Data Collective

Having a social media strategy also allows you to put yourself level ground with your competitors. Social listening involves paying close attention to public feedback, and having a strategy in place for addressing the needs of your customers in the open.”. Customers are freely handing over data to brands to improve their experience.

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Euro Soccer Special: What Football Teaches Us About Analytics

Sisense

It’s no surprise that rivals followed suit and that by 2010 analytics were widely used by top teams in leading international leagues. Like every other business, football has experienced rapid technological advances that generate and capture data from training and match play. FIFA didn’t even start counting assists until 1994 !

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Communal Computing’s Many Problems

O'Reilly on Data

After the release of the iPad in 2010 Craig Hockenberry discussed the great value of communal computing but also the concerns : “When you pass it around, you’re giving everyone who touches it the opportunity to mess with your private life, whether intentionally or not. This expectation isn’t a new one either.

Risk 306
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Magnificent Mobile Website And App Analytics: Reports, Metrics, How-to!

Occam's Razor

Nothing I can tell you about the importance of having an incredible mobile strategy will surprise you. In blue is how much time we spent in 2010 and in blue the time spent in 2014. was the dramatic shift between 2010 to 2014 to mobile content consumption. Create a distinct mobile website and mobile app measurement strategies.

Metrics 141
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Web Analytics 101: Definitions: Goals, Metrics, KPIs, Dimensions, Targets

Occam's Razor

Goals: Goals are specific strategies you'll leverage to accomplish your business objectives. The beauty of goals is that they reflect specific strategies. Through this consultative process we'll create a 2010 AOV target of $95. We worry so much about tags and data collection and Omniture vs. WebTrends.

Metrics 138
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7 Data Presentation Tips: Think, Focus, Simplify, Calibrate, Visualize++

Occam's Razor

There are three elements to our "big data" efforts, or unhyped normal data efforts: Data Collection, Data Reporting, and Data Analysis. The big rise in digital consumption vs. 2010 is much more obvious now. That strategy does work some times. Remember, often is not always.

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10 Fundamental Web Analytics Truths: Embrace 'Em & Win Big

Occam's Razor

Having two tools guarantees you are going to be data collection, data processing and data reconciliation organization. If nothing else convinces you, remember that clickstream data is a small part of the data you'll use to make smart Web Analytics 2.0 our measurement strategies 2.

Analytics 118