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Using Instagram Highlight Covers in Your Data-Driven Marketing Strategy

Smart Data Collective

Geoffrey Moore tweeted about this in 2012 when he said: “Without big data analytics, companies are blind and deaf, wandering out onto the Web like deer on a freeway.”. Instagram has a sophisticated data analytics platform that makes it easier for advertisers to optimize their strategies for the highest possible ROI.

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A Guide To The Methods, Benefits & Problems of The Interpretation of Data

datapine

In fact, a Digital Universe study found that the total data supply in 2012 was 2.8 Before any serious data analysis can begin, the scale of measurement must be decided for the data as this will have a long-term impact on data interpretation ROI. After its implementation in 2012, Intel saved over $3 million in manufacturing costs.

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How Can Smart Data Discovery Tools Generate Business Value?

datapine

Without a doubt, the best way to drive maximum value from the metrics, insights, and information is through something called data discovery. Studies say that more data has been generated in the last two years than in the entire history before and that since 2012 the industry has created around 13 million jobs around the world.

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Bringing MMM to 21st Century with Machine Learning and Automation?

DataRobot Blog

When this contribution is put against the marketing spend in the particular channel, it produces a reading on the highly coveted return on investment (ROI). ROI gives a standard interpretation of whether a marketing activity was profitable and to compare efficiency across media channels or campaigns. When can you give us the ROI?”.

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Is Your Brand Magnificent At Digital Marketing? A Diagnostic Framework.

Occam's Razor

Use those metrics to optimize your social existence. Bonus: Facebook Advertising / Marketing: Best Metrics, ROI, Business Value. Do you have a 2009, 2012, 2015 mobile strategy? In a recent engagement I defined three stages of a successful mobile strategy: 2009, 2012 and 2015. Your mobile strategy is ready for 2012.

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Themes and Conferences per Pacoid, Episode 7

Domino Data Lab

What metrics are used to evaluate success? While image data has been the stalwart for deep learning use cases since the proverbial “ AlexNet moment ” in 2011-2012, and a renaissance in NLP over the past 2-3 years has accelerated emphasis on text use cases, we note that structured data is at the top of the list in enterprise.