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6 Case Studies on The Benefits of Business Intelligence And Analytics

datapine

For example, in regards to marketing, traditional advertising methods of spending large amounts of money on TV, radio, and print ads without measuring ROI aren’t working like they used to. Lieferando is a European online food-ordering service that was acquired by Just Eat Take Away in 2014.

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How To Suck At Social Media: An Indispensable Guide For Businesses

Occam's Razor

Using a tool like True Social Metrics , you can quickly create a glorious centralized dashboard like this one for your Social Media efforts… Please see the post for more details on how to calculate each metric. The brand and performance ROI to the company is clear and direct. This has fallen from 2014, it was 4.21%.

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Crushing It With Competitive Intelligence Analysis: Best Metrics, Reports

Occam's Razor

This can possibly make a good module in your tactical dashboard (we'll see cooler stuff we can add to our strategic dashboards later in this post). My favourite method is to use the Traffic Dashboard report in Compete (as I'd mentioned in my post on data visualization strategies and examples ).

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