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Towards optimal experimentation in online systems

The Unofficial Google Data Science Blog

the weight given to Likes in our video recommendation algorithm) while $Y$ is a vector of outcome measures such as different metrics of user experience (e.g., Experiments, Parameters and Models At Youtube, the relationships between system parameters and metrics often seem simple — straight-line models sometimes fit our data well.

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Magnificent Mobile Website And App Analytics: Reports, Metrics, How-to!

Occam's Razor

Nothing I can tell you about the importance of having an incredible mobile strategy will surprise you. In blue is how much time we spent in 2010 and in blue the time spent in 2014. was the dramatic shift between 2010 to 2014 to mobile content consumption. Create a distinct mobile website and mobile app measurement strategies.

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To Balance or Not to Balance?

The Unofficial Google Data Science Blog

In an ideal world, experimentation through randomization of the treatment assignment allows the identification and consistent estimation of causal effects. This algorithm is implemented in the SuperLearner R package (Polley & van der Laan, 2014). 2014): 243-263. This is often referred to as the positivity assumption.

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6 Case Studies on The Benefits of Business Intelligence And Analytics

datapine

They’re about having the mindset of an experimenter and being willing to let data guide a company’s decision-making process. Lieferando is a European online food-ordering service that was acquired by Just Eat Take Away in 2014. What Are The Benefits of Business Intelligence? 5) Find improvement opportunities through predictions.

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How To Suck At Social Media: An Indispensable Guide For Businesses

Occam's Razor

" The second question was never answered either, but because all businesses know is how to pimp that became their default strategy. if yes, what should your content (and marketing) strategy be. Success Metrics. In my Oct 2011 post, Best Social Media Metrics , I'd created four metrics to quantify this value.

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