2015 Data Collection Marketing Analytics Reporting 
Occam's Razor
MARCH 30, 2017
It’s implications are far and wide, even in the narrow scope that I live in (marketing, analytics, influence). Yes, a silo but so much better than 2015. We are needed today because data collection is hard. So, we have an army of glorified data regurgitators. They send out reports and dashboards.
Occam's Razor
OCTOBER 12, 2017
The first two are from editions of my newsletter, The Marketing – Analytics Intersect (it goes out weekly, and is now my primary publishing channel, sign up!). Years and years of practice with R or "Big Data." " Years of proficiency in analyzing m campaigns for n channels resulting in production of z reports.
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