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Artificial Intelligence: Implications On Marketing, Analytics, And You

Occam's Razor

It’s implications are far and wide, even in the narrow scope that I live in (marketing, analytics, influence). Most Deep Learning methods involve artificial neural networks, modeling how our bran works. Yes, a silo but so much better than 2015. Here are the elements I’ll cover: + AI | Now | Local Maxima. +

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Create High-Impact Data Visualizations: Nine Effective Strategies

Occam's Razor

The sixteen examples neatly fall into nine strategies I hope you’ll cultivate in your analytics practice as you create data visualizations: 1: The Simplicity Obsession. 5: What-if Analysis Models. Ex: Six Visual Solutions To Complex Digital Marketing/Analytics Challenges. allow for smart elements like modeling.

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The Artificial Intelligence Opportunity: A Camel to Cars Moment

Occam's Razor

I’ve covered AI earlier: Artificial Intelligence: Implications On Marketing, Analytics, And You. The team at Google adopted the strategy of having a robot learn own its own (rather than programming it with pre-configured models). If you’ve not read that post, I do encourage you to do so as it will have valuable context.

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Digital Analytics + Marketing Career Advice: Your Now, Next, Long Plan

Occam's Razor

The first two are from editions of my newsletter, The MarketingAnalytics Intersect (it goes out weekly, and is now my primary publishing channel, sign up!). There is one other video I want you to watch, from the 2015 edition. The post has three clusters of advice. If you can only watch one… 1. Science or Fiction?

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