2016, Data Collection, Metrics and ROI

Dear Avinash: Your Digital Marketing + Analytics Challenges Answered

Occam's Razor

APRIL 21, 2014

Grow traffic first, with even with bad measurement I can find positive ROI areas for growth or invest time getting Analytics in order first for more objective decision making? I believe these two posts with a collection of some of my favorite metrics will inspire you: 1. The post provides more detail. Joseph Boisseaux.

Marketing Analytics

Marketing Analytics Marketing Analytics Measurement

The Gartner 2022 Leadership Vision for Data and Analytics Leaders Questions and Answers

Andrew White

JANUARY 9, 2022

– We did some early work a few years ago that look at the career path of a CDO – see from 2016 Build Your Career Path to the Chief Data Officer Role. This is the same for scope, outcomes/metrics, practices, organization/roles, and technology. 2016) though I have followed the topic in retail and CPG for years.

Analytics

Analytics Measurement Modeling Data-driven

Data Leaders Brief

Dear Avinash: Your Digital Marketing + Analytics Challenges Answered

The Gartner 2022 Leadership Vision for Data and Analytics Leaders Questions and Answers

Webinars

Stay Connected