Smart Data Collective

MAY 31, 2023

Most savvy marketers recognize the importance of using analytics technology to optimize their strategies to get a higher ROI. marketers can look at previous data to determine which Instagram stories got the best engagement, so they can improve their ROI for future campaigns. however, data is available for months afterwards.

Marketing 78

Marketing Data Analytics Analytics Interactive 78

datapine

SEPTEMBER 16, 2022

A BI strategy that leverages data visualization will provide an ROI of $13.01 Originally published in 2016, it has a second edition that was published in 2019 that includes a rewritten chapter on qualitative data as well as 9 new chart types and shortcuts on Excel. back on every dollar spent. click for book source**.

Visualization 304

Visualization Dashboards Data-driven Statistics 304

Occam's Razor

MAY 2, 2017

For example, for me the lesson of Bernie 2016 that is the coolest is the mobile fundraising innovation. Hence, we use custom variables to track logged in status and we can analyze a whole host of valuable behavior and optimize our investments. More here: Facebook Advertising / Marketing: Best Metrics, ROI, Business Value.

Metrics 141

Metrics Key Performance Indicator B2B Measurement 141

Andrew White

JANUARY 9, 2022

On Thursday January 6th I hosted Gartner’s 2022 Leadership Vision for Data and Analytics webinar. – We did some early work a few years ago that look at the career path of a CDO – see from 2016 Build Your Career Path to the Chief Data Officer Role. 2016) though I have followed the topic in retail and CPG for years.

Analytics 64

Analytics Measurement Modeling Data-driven 64