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Fundamentals of Data Mining

Data Science 101

This data alone does not make any sense unless it’s identified to be related in some pattern. Data mining is the process of discovering these patterns among the data and is therefore also known as Knowledge Discovery from Data (KDD). Machine learning provides the technical basis for data mining.

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Misleading Statistics Examples – Discover The Potential For Misuse of Statistics & Data In The Digital Age

datapine

Get our free checklist on ensuring data collection and analysis integrity! Misleading statistics refers to the misuse of numerical data either intentionally or by error. Misuse of statistics often happens in advertisements, politics, news, media, and others. 3) Misleading statistics in advertising.

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Decoding Data Analyst Job Description: Skills, Tools, and Career Paths

FineReport

Data Analyst Job Description: Major Tasks and Duties Data analysts collaborate with management to prioritize information needs, collect and interpret business-critical data, and report findings. Certified Analytics Professional (CAP) , providing advanced insights into converting data into actionable insights.

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Unlock The Power of Your Data With These 19 Big Data & Data Analytics Books

datapine

An excerpt from a rave review : “I would definitely recommend this book to everyone interested in learning about data from scratch and would say it is the finest resource available among all other Big Data Analytics books.”. If we had to pick one book for an absolute newbie to the field of Data Science to read, it would be this one.

Big Data 263
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How Big Data Analytics & AI Combined can Boost Performance Immensely

Smart Data Collective

Let’s not forget that big data and AI can also automate about 80% of the physical work required from human beings, 70% of the data processing, and more than 60% of the data collection tasks. From the statistics shown, this means that both AI and big data have the potential to affect how we work in the workplace.

Big Data 105
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Mobile Marketing 2015: Rethink Customer Acquisition, Intent Targeting

Occam's Razor

They are slow to grasp new opportunities to rethink customer relationships, to revolutionize products and services, marketing, advertising, acquisition, and to deliver delight and make people happy. I'm sure you are impressed at the data mining and intent targeting efforts of TripIt. Let me explain. It was just so smart.

Marketing 144
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Magnificent Mobile Website And App Analytics: Reports, Metrics, How-to!

Occam's Razor

A majority of YouTube consumption is on mobile, yet if there is an advertising or content strategy inside a company for YouTube it rarely accommodates for this reality. In this post we will look mobile sites first, both data collection and analysis, and then mobile applications. Many reasons. CEOs still don't get it.

Metrics 141