datapine

AUGUST 19, 2020

Inventory metrics are indicators that help you monitor, measure, and assess your performance – and thus, give you some keys to optimize your processes as well as improve them. Indeed, they help you drive the most effective behaviors, strategies, and decisions. Your Chance: Want to visualize & track inventory KPIs with ease?

Metrics 286

Metrics KPI Cost-Benefit Dashboards 286

Occam's Razor

MAY 5, 2016

Both the non-intelligent advertiser and the non-intelligent publisher. Neither wants to grow up and consider using the data available for Mitch to be smarter about advertising. Relevance in advertising is possible, it is even exciting. One caveat… This blog does have any advertising on it. You will be rich.

Metrics 103

Metrics Reporting Analytics Advertising 103

Occam's Razor

JUNE 4, 2012

One of the biggest mistakes perpetuated by siloed execution of SEO and PPC strategies is that the groups that own each piece rarely learn from the other party's work. PVGV tells me the business is focused on maximizing the value of every pay per click campaign visitor by measuring the economic value of macro plus micro conversions.

Reporting 127

Reporting Analytics Metrics Advertising 127

datapine

FEBRUARY 10, 2021

It makes sense to use the SMART methodology to keep it specific, measurable, attainable, realistic, and timely. If you want to focus on advertisements on social media, then metrics such as the CPC and CTR should be included in your dashboard for social media. Social media KPI scorecard. Set your social media goals.

Dashboards 193

Dashboards Scorecard KPI Metrics 193

Occam's Razor

AUGUST 9, 2016

If this were your data, start with questioning your PPC landing page strategy and then move to looking at your top SEO landing pages, and then look at bounce rates and next page analysis for those that stay. Now scroll just a bit back up, stare at that column, what would your strategy be for Organic Search if it is at 0.46?

Analytics 109

Analytics Metrics Reporting Strategy 109