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Analytics Democratization Continues As KXEN Finds A New Home

Srividya Sridharan

SAP today announced plans to acquire KXEN, a provider of predictive analytics technology. This is an interesting development for both companies and highlights the focus on the democratization of predictive analytics, especially for marketers. The terms of the deal are not known.

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3 Ways Embedded Analytics Boosts Data Literacy

Jet Global

Embedded analytics technology with features like customizable dashboards offer leadership and non-technical users to translating data insights into action. The Embedded Analytics Buyer’s Guide Download Now 2. Predictive analytics is an attractive capability for customers seeking a vision of the future.