Smart Data Collective

NOVEMBER 5, 2023

Marketing analytics has become a dealmaker in the business world. Companies are projected to spend over $10 billion on marketing analytics technology in 2028. The digital marketing sector is among those most influenced by the benefits of analytics technology.

Marketing 106

Marketing Analytics ROI Data-driven 106

BizAcuity

FEBRUARY 22, 2019

Financial analytics is becoming an important and inherent part of software applications that are being used by event industry. The emergence of new business models, the changing needs of the traditional financial departments of event industry and advancements in technology have all led to the need for financial analytics.

Analytics 75

Analytics Cost-Benefit Finance Sales 75

Smart Data Collective

SEPTEMBER 30, 2021

Analytics technology is essential to the success of modern marketing. In the past, marketers had to rely heavily on their gut instinct, because the performance of various strategies was harder to measure. In the digital era, however, data analytics has made it much easier to figure out what strategies perform optimally.

Analytics 102

Analytics Marketing Sales Metrics 102

CIO Business Intelligence

JANUARY 4, 2023

Though composable infrastructure may remove the restrictions of traditional architectures, there’s debate [3] about whether it can scale and whether the ROI would be reached by increased flexibility and utilization. Just starting out with analytics? Ready to evolve your analytics strategy or improve your data quality?

Cost-Benefit 59

Cost-Benefit Machine Learning Modeling Uncertainty 59