Smart Data Collective

JULY 24, 2023

Analytics technology has been a huge gamechanger for the sports industry. billion on analytics last year. Nabil M Abbas of Towards Data Science talked about one of the most interesting ways that data analytics is changing the NBA. We will also cover some of the changes brought on by data analytics.

Analytics Technologies 79

Analytics Technologies Marketing Technology Analytics 79

Smart Data Collective

MAY 16, 2022

A growing number of companies are using data analytics technology to improve customer engagement. The good news is that data analytics technology can drastically improve your customer engagement strategy. How much can data analytics help companies with their customer service strategy? Adopt personalized services.

Data-driven 137

Data-driven Strategy Big Data ROI 137

Smart Data Collective

DECEMBER 2, 2021

Marketing via text messaging can do both. You will be a lot more successful with your marketing strategy if you are able to use big data to optimize your strategy effectively. There are a number of reasons that data analytics and AI are becoming so important to the future of SMS marketing.

Data-driven 101

Data-driven Marketing Strategy Advertising 101

Smart Data Collective

MAY 31, 2023

One of the biggest changes brought on by big data has been in the field of social media marketing. Most savvy marketers recognize the importance of using analytics technology to optimize their strategies to get a higher ROI. This technology is understandably very beneficial for marketers as well.

Marketing 78

Marketing Data Analytics Analytics Interactive 78