Remove avinash the-promise-and-challenge-of-behavior-targeting-and-two-prerequisites
article thumbnail

Knowledge

Occam's Razor

The Promise & Challenge of Behavior Targeting (& Two Prerequisites). . + Tactical Analysis Articles. Qualitative Analysis: "What's Voice of Customer? Why care about "the why?" " Surveys?" " ~ Web Metrics: "What is a KPI? . What's the best out there?

KPI 124
article thumbnail

The Promise & Challenge of Behavior Targeting (& Two Prerequisites)

Occam's Razor

Driving to the airport last Monday I was surprised to hear a segment about "behavior marketing" NPR covers everything of course but for some reason it was surprising to hear of the current technology cool thing on NPR! Behavior targeting has been the news a lot recently. And thousands more are coming.

Testing 68