Smart Data Collective

AUGUST 30, 2022

We all know how difficult it can be to get the pricing right in B2B contexts. Analytics technology can help companies optimize their prices more effectively. This article will walk you through 5 top B2B pricing models that you should consider when determining your own strategy. Why Is It Important To Use Get B2B Pricing Right?

B2B 132

B2B Analytics Cost-Benefit Metrics 132

Smart Data Collective

NOVEMBER 11, 2021

However, data analytics technology can be just as useful with regards to creating a successful B2B business. One of the benefits of data analytics in B2B marketing is with using digital signage. Data Analytics Helps Companies Create More Effective Digital Signage Marketing Strategies.

B2B 113

B2B Data mining Big Data Marketing 113

Occam's Razor

SEPTEMBER 15, 2014

Company UX leaders are happy to stink less by taking the sub-optimal path of responsive design, rather than create a mobile-unique experience (your customers tend to do different things on your desktop site than your mobile site!). Create a distinct mobile website and mobile app measurement strategies.

Metrics 141

Metrics Reporting Analytics Marketing 141

Occam's Razor

NOVEMBER 13, 2009

No dragging of the feet, the book starts with a bang by laying out the framework that will be the center of every company that will leverage data (qualitative, quantitative, competitive) on the web. Chapter 2 The Optimal Strategy for Choosing Your Web Analytics Soul Mate. Chapter 5 The Key to Glory: Measuring Success.

Analytics 71

Analytics Metrics Measurement Testing 71