article thumbnail

AI in commerce: Essential use cases for B2B and B2C

IBM Big Data Hub

Key takeaways By implementing effective solutions for AI in commerce, brands can create seamless, personalized buying experiences that increase customer loyalty, customer engagement, retention and share of wallet across B2B and B2C channels.

B2B 66
article thumbnail

Data Visualization Inspiration: Analysis To Insights To Action, Faster!

Occam's Razor

Like a vast majority on planet Earth, I love data visualizations. A day-to-day manifestation of this love is on my Google+ or Facebook profiles where 75% of my posts are related to my quick analysis and learnings from a visualization. Data visualized is data understood. But for a visual person like me, this is the ah-ha moment.

article thumbnail

6 Case Studies on The Benefits of Business Intelligence And Analytics

datapine

The companies that are most successful at marketing in both B2C and B2B are using data and online BI tools to craft hyper-specific campaigns that reach out to targeted prospects with a curated message. The last in our rundown of the top benefits of business intelligence and analytics is related to data management and visualization.