Behavioral Analytics Data-driven Interactive Optimization 
Rocket-Powered Data Science
AUGUST 22, 2021
The goals of such activities are to improve customer service, customer interactions, customer engagement, and customer experience (CX) through just-in-time customer assistance, personalization, and loyalty-building activities. CX has become increasingly data-informed and data-driven, with VoC data being one of the key data sources.
bridgei2i
JULY 14, 2021
Retail analytics enables the stakeholders to efficiently use data for creating a consistent customer experience across all channels. Since the retail market is highly volatile, retail analytics equips marketers with the necessary information to maintain a grip in the competitive landscape. Customer Behavior Analytics.
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