Business Objectives, Customer Analytics, Measurement and Visualization

Mindshare Integrates Predictive Analytics to Deliver Performance Marketing at Scale

DataRobot Blog

NOVEMBER 8, 2022

To do that, we have expanded beyond intermediary signals, like reach and other delivery metrics, and applied more focus on measurement that is linked to business outcomes—because it allows us to have better and more nuanced conversations. AI in Customer Analytics: Tapping Your Data for Success. Download Now.

Predictive Analytics

Predictive Analytics Marketing Analytics Data-driven

Create an end-to-end data strategy for Customer 360 on AWS

AWS Big Data

MARCH 26, 2024

Your analytics strategy applies to the wider organizational needs, not just C360. You can use the same capabilities to serve financial reporting, measure operational performance, or even monetize data assets. Plan on how you can enable your teams to use ML to move from descriptive to prescriptive analytics.

Data Strategy

Data Strategy Strategy Data Warehouse Prescriptive Analytics

Data Leaders Brief

Mindshare Integrates Predictive Analytics to Deliver Performance Marketing at Scale

Create an end-to-end data strategy for Customer 360 on AWS

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