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Five Data Analytics Mistakes Marketers Make (And How to Avoid Them)

Sisense

If marketing were an apple pie, data would be the apples — without data supporting your marketing program, it might look good from the outside, but inside it’s hollow. In a recent survey from Villanova University, 100% of marketers said data analytics has an essential role in marketing’s future. Deven says.

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How to choose the best AI platform

IBM Big Data Hub

Apart from pricing, there are numerous other factors to consider when evaluating the best AI platforms for your business. Gaining an understanding of available AI tools and their capabilities can assist you in making informed decisions when selecting a platform that aligns with your business objectives.

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Havmor’s VP IT Dhaval Mankad on ‘melting’ hurdles with a scoop of digital innovation

CIO Business Intelligence

Currently, we have not implemented any full-fledged AI solutions, but internal discussions with the management are underway to develop dashboard solutions with data analytics. We need to define our business objective before adopting those new tools, because AI is simply algorithm.

IT 90
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4 tips to improve employee experiences while maintaining security and governance

CIO Business Intelligence

Improving employee productivity and collaboration is a top business objective, according to the 2023 Foundry Digital Business Study. They are expected to make smarter and faster decisions using data, analytics, and machine learning models. Caution is king, however.