O'Reilly on Data

JULY 28, 2020

Without clarity in metrics, it’s impossible to do meaningful experimentation. Experiments allow AI PMs not only to test assumptions about the relevance and functionality of AI Products, but also to understand the effect (if any) of AI products on the business. Don’t expect agreement to come simply.

Marketing 363

Marketing Experimentation Metrics Testing 363

CIO Business Intelligence

APRIL 4, 2022

The early days of the pandemic taught organizations like Avery Dennison the power of agility and experimentation. It also taught the packing materials manufacturer how to use IT to create an adaptive organization flexible enough to respond to crises and create solutions. Teams require some face-to-face interaction.

Experimentation 131

Experimentation Interactive Business Objectives Manufacturing 131

The Unofficial Google Data Science Blog

JANUARY 14, 2016

Unlike experimentation in some other areas, LSOS experiments present a surprising challenge to statisticians — even though we operate in the realm of “big data”, the statistical uncertainty in our experiments can be substantial. We must therefore maintain statistical rigor in quantifying experimental uncertainty.

Experimentation 41

Experimentation Statistics Metrics Measurement 41