Create an end-to-end data strategy for Customer 360 on AWS
AWS Big Data
MARCH 26, 2024
In 2022, AWS commissioned a study conducted by the American Productivity and Quality Center (APQC) to quantify the Business Value of Customer 360. The following figure shows some of the metrics derived from the study. Plan on how you can enable your teams to use ML to move from descriptive to prescriptive analytics.
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