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How CFOs Can Maximise Returns On Data Investment

Anmut

Charged with managing the business’s resources to minimise risk and maximise value for shareholders, they are always searching for meaningful returns on investment. This is why every single data project should connect to a strategic business objective – and all involved should understand that connection.

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5 tips for maximizing ROI of IT projects

CIO Business Intelligence

Providing a compelling ROI on technology initiatives also puts CIOs in a stronger position for securing support and funds from the business for future projects. Here are a few strategies that CIOs have employed to churn out the maximum returns from their technology endeavours. Align projects with business goals.

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The Marketing Analytics Intersect: My Newsletter!

Occam's Razor

Why evolve the strategy now? Some recent events made me wonder what the best strategy for a business is. And then, as Google evolves its strategy from it's own point of view, one result was a tweak to it's algorithm. I'm creating a strategy to diversify both platforms and audience relationship quality.