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What Data Metrics Should Be Incorporated Into a Marketing Dashboard?

Smart Data Collective

Big data technology isn’t just important for making better insights. Those insights need to be presented in a format that is easy to conceptualize. Visual marketing dashboards are prime examples of using big data effectively in marketing. It acts the same as a car’s dashboard.

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How Data Analytics Can Change the Way In-House Legal Departments Do Business 

Smart Data Collective

Increasingly, though, brands and businesses of all sizes expect their legal representatives to leverage and report out – data the same way as the rest of the company. As a result, big law firms have implemented data analytics a top-of-mind priority for in-house attorneys. What is Legal Analytics?

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Join me at Live! 360 Orlando to learn more about Applied Business Analytics

Jen Stirrup

360 Orlando and I’m presenting a workshop on From Business Intelligence to Business Analytics with the Microsoft Data Platform. Data becomes relevant for decision making when we start to use it properly, so this workshop will demonstrate the use of analytics for real-life use cases.

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Five Data Analytics Mistakes Marketers Make (And How to Avoid Them)

Sisense

If marketing were an apple pie, data would be the apples — without data supporting your marketing program, it might look good from the outside, but inside it’s hollow. In a recent survey from Villanova University, 100% of marketers said data analytics has an essential role in marketing’s future.

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Mastering BI Dashboard Tools: Your Essential Guide

FineReport

In today’s data-driven landscape, businesses are leaning more on BI tools , particularly BI dashboard solutions, to enhance decision-making through data visualization. These BI Dashboard tools blend advanced analytics with user-friendly interfaces, revealing invaluable insights.

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CMOs, It’s Time to Embrace Infusing Analytics into Workflows

Sisense

You already have tons of data to help you track key performance indicators, calculating ROI on various campaigns, the success rates of ads and pieces of content, and more, but the right infused analytics will allow you to do more with your data without going back to IT or technical team members to help you.

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Top 10 Analytics And Business Intelligence Buzzwords For 2020

datapine

Why is mobile becoming pervasive can be simply explained by the rapid expansion and implementation of tablets, laptops and mobile devices on which users can access analytics easily, without the need of being physically present in a company. Augmented Analytics. This data analytics buzzword is somehow a déjà-vu.