Remove Dashboards Remove Marketing Remove Prescriptive Analytics Remove Risk
article thumbnail

What is data analytics? Analyzing and managing data for decisions

CIO Business Intelligence

More specifically: Descriptive analytics uses historical and current data from multiple sources to describe the present state, or a specified historical state, by identifying trends and patterns. Predictive analytics is often considered a type of “advanced analytics,” and frequently depends on machine learning and/or deep learning.

article thumbnail

Decoding Data Analyst Job Description: Skills, Tools, and Career Paths

FineReport

Data analysts leverage four key types of analytics in their work: Prescriptive analytics: Advising on optimal actions in specific scenarios. Diagnostic analytics: Uncovering the reasons behind specific occurrences through pattern analysis. Descriptive analytics: Assessing historical trends, such as sales and revenue.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

10 Best Big Data Analytics Tools You Need To Know in 2023

FineReport

Market Insight : Analyzing big data can help businesses understand market demand and customer behavior. E-commerce giants like Alibaba and Amazon extensively use big data to understand the market. ” This type of Analytics includes traditional query and reporting settings with scorecards and dashboards.

article thumbnail

Seven Steps to Success for Predictive Analytics in Financial Services

Birst BI

Every day, these companies pose questions such as: Will this new client provide a good return on investment, relative to the potential risk? Is this existing client a termination risk? A well-designed credit scoring algorithm will properly predict both the low- and high-risk customers. Will this next trade return a profit?

article thumbnail

Data Visualization and Visual Analytics: Seeing the World of Data

Sisense

Data is usually visualized in a pictorial or graphical form such as charts, graphs, lists, maps, and comprehensive dashboards that combine these multiple formats. The simplest type, descriptive analytics , describes something that has already happened and suggests its root causes.

article thumbnail

Create an end-to-end data strategy for Customer 360 on AWS

AWS Big Data

For example, you can use C360 to segment and create marketing campaigns that are more likely to resonate with specific groups of customers. faster time to market, and 19.1% AWS Data Exchange makes it straightforward to find, subscribe to, and use third-party data for analytics. Organizations using C360 achieved 43.9%

article thumbnail

A Guide to Data Analytics in the Travel Industry

Alation

With data analytics , travel organizations can gain real-time insights about customers to make strategic decisions and improve their travel experience. For example, if an airline needs to cancel a flight, it can leverage data analytics to notify customers of the change and help them adjust their travel plans.