CIO Business Intelligence

SEPTEMBER 22, 2023

All this data arrives by the terabyte, and a data management platform can help marketers make sense of it all. DMPs excel at negotiating with a wide array of databases, data lakes, or data warehouses, ingesting their streams of data and then cleaning, sorting, and unifying the information therein.

Management 97

Management Advertising Data Lake Sales 97

CIO Business Intelligence

JUNE 9, 2022

All this data arrives by the terabyte, and a data management platform can help marketers make sense of it all. Marketing-focused or not, DMPs excel at negotiating with a wide array of databases, data lakes, or data warehouses, ingesting their streams of data and then cleaning, sorting, and unifying the information therein.

Management 137

Management Advertising Data Lake Sales 137

AWS Big Data

MARCH 26, 2024

In this post, we discuss how you can use purpose-built AWS services to create an end-to-end data strategy for C360 to unify and govern customer data that address these challenges. We recommend building your data strategy around five pillars of C360, as shown in the following figure.

Data Strategy 70

Data Strategy Strategy Data Warehouse Prescriptive Analytics 70

Cloudera

JANUARY 21, 2021

Cloudera’s Data Warehouse service allows raw data to be stored in the cloud storage of your choice (S3, ADLSg2). It will be stored in your own namespace, and not force you to move data into someone else’s proprietary file formats or hosted storage. Proprietary file formats mean no one else is invited in! Separate compute.

Data Lake 93

Data Lake Data Warehouse IT Analytics 93

Alation

FEBRUARY 17, 2023

This past week, I had the pleasure of hosting Data Governance for Dummies author Jonathan Reichental for a fireside chat , along with Denise Swanson , Data Governance lead at Alation. Can you differentiate between governance of raw data and enhanced data (information)? Where do you govern?

Data Governance 52

Data Governance Data Quality Metadata Cost-Benefit 52