Birst BI

OCTOBER 30, 2018

Today, the most common usage of business intelligence is for the production of descriptive analytics. . Descriptive Analytics: Valuable but limited insights into historical behavior. The vast majority of financial services companies use the data within their applications for what is called “ Descriptive Analytics.”

Predictive Analytics 73

Predictive Analytics Descriptive Analytics Analytics Metrics 73

CIO Business Intelligence

JUNE 7, 2022

What are the four types of data analytics? More specifically: Descriptive analytics uses historical and current data from multiple sources to describe the present state, or a specified historical state, by identifying trends and patterns. In business analytics, this is the purview of business intelligence (BI).

Data Analytics 135

Data Analytics Diagnostic Analytics Management Analytics 135

CIO Business Intelligence

JULY 5, 2022

Business analytics and business intelligence (BI) serve similar purposes and are often used as interchangeable terms, but BI can be considered a subset of business analytics. Whereas BI studies historical data to guide business decision-making, business analytics is about looking forward. Examples of business analytics.

Business Analytics 136

Business Analytics Prescriptive Analytics Data mining Diagnostic Analytics 136

Smart Data Collective

MARCH 29, 2021

Pay-Per-Click (PPC) marketing is one of the most popular and effective advertising strategies any business can employ, but just because your campaign is generating clicks doesn’t mean that it does a particularly good job closing the sale. Think Predictively. Generate More Reports. Marketing Analytics: Today’s Vital Skill.

Marketing 124

Marketing Metrics Descriptive Analytics Predictive Analytics 124

FineReport

MARCH 24, 2024

By conducting extensive research and analysis, they generate reports that inform strategic decisions, identify areas for enhancement, and guide the implementation of new initiatives. Data analysts leverage four key types of analytics in their work: Prescriptive analytics: Advising on optimal actions in specific scenarios.

Statistics 52

Statistics Data mining Visualization Reporting 52

Sisense

SEPTEMBER 12, 2019

Most companies find themselves in the bottom left corner, in the Descriptive Analytics and Diagnostic Analytics sections. You likely already have some form of scheduled reports, are drilling down into your data, discovering what is in your data, and may even be visualizing to some extent.

Strategy 81

Strategy Dashboards Diagnostic Analytics Prescriptive Analytics 81

Business Over Broadway

MARCH 13, 2019

For our example, to answer our questions, we need to look at two types of analytics: 1) Descriptive and 2) Predictive. Descriptive analytics are used to indicate the current state of the world. Predictive analytics are used to make predictions about future events.

Statistics 78

Statistics Measurement Descriptive Analytics Machine Learning 78